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AxxonSoft company took part in two exhibitions both being major for Asian market: IFSEC India 2007 and Safety and Security Asia 2007 in Singapore.
IFSEC India 2007 has been held in Delhi. International Fire & Security Exhibition and Conference – is an annual world security industry trade show being held traditionally at Birmingham National Exhibition Centre with over 600 exhibitors from all over the world. Earlier this year, exhibition authorities announced IFSEC India as a new project targeted to the growing market of South Asia.
More than two hundred people paid their visits to AxxonSoft booth at IFSEC India 2007. The very first contract with an Indian customer has been signed right at that time. Indian market showed great interest in security systems software in general and particularly in AxxonSoft products.
Safety and Security Asia 2007 exhibition in Singapore was no less successful than Indian trade show. AxxonSoft team conducted negotiations with several technology partners in the fields of ACS and video analytics. The First Secretary of Embassy of Russian Federation in Singapore had visited the booth in person.
Another important mission in Singapore was to meet the major AxxonSoft partner in Asia – CHH company. AxxonSoft specialists provided two training courses for partner's personnel: sales and technical seminars. CHH got a detailed product schedule from AxxonSoft for the near future. AxxonSoft and CHH conceive this meeting to be very useful for common business success, and believe it can provide a powerful impetus for further, even more efficient cooperation between two companies.
All in all, IFSEC India 2007 and Safety and Security Asia 2007 appeared to be very successful for AxxonSoft. Taking part in both shows the company informed the entire Asian market of the brand itself and its highly competitive product – thus inducing great interest in potential partners and end users. AxxonSoft team got a nice chance to get into and to evaluate potential of Asian market, and we believe that great prospects are now being opened.